Endgame is non-existent. Crafting is purely time based, so you can't spend your time creating items for sale on the AH. DD's offer no real BiS option other than the previous T2 gear, and farming gear to sell on the AH has been nerfed, so what's the point. It feels like work logging in to do daily quests for 30 minutes, and…
Mounts, other than to move quickly through the leveling zones or in PvP, are absolutely useless. Most endgame players run dungeons, which renders the mount useless. I could never in my life pay $25-$35 for a cosmetic item. If mounts actually gave bonuses you could use (like deflect or strength or whatever), then I could…