A few years ago we used to get 50% sales around Black Friday and the Anniversary of the game. I truly miss those sales. The sales were short ( like one or two days ) but it was nice. Guess we'll just have to be happy with the week long 30% sales. Really I can't see them lowering the sales much lower as you can get 20% off anything coupons in game from invoking bags.
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It's also true that every time they had those 'flash' sales in the past, there were invariably players who'd have melt downs about not getting a chance to participate because the sales window was so tight they missed it, either because they were at work, or asleep, or sometimes both at the same time.
I'm not even bothering with RTQ so much anymore. Progress seems to lead to a weaker character...
And also swapping out those Rank 15 Radiants for other enchants in the exchange wasnt a clever idea...
Levelling up companions x 10 to mythic was painful, and leaves my toon feeling weaker...
But yeah, the 50% sales were great for beginners and mid game players, really useful.
Fresh Content? Not really, more like removing content and recycling known stuff over and over again.
Improving the player experience? Nope, let's increase the RNG grind and hope they'll spend money to avoid it!
New Class? Yep, it only took them a few years to get one ready.
ZEN Charge Promotions with account wide rewards? Broken, reduced, gone.
Customer Support? Pretty much non-existent when there's a problem.
Anyway, it wouldn't surprise me to see the remaining coupons from drops or invoking being reduced in value as well.