Well it is your choice to pay money or not, no one is forcing you. If you don't like paying for content or grinding for it then don't. The world is not going to end if you are not perfectly equipped and can't solo any content blindfolded. Also what is going to happen if people stop paying and probably even stop playing…
We have the power in our hands, it's called money. With every coin spent on the store you say "I like paying money for this", with every coin not spent on the store you say "I don't like paying money for this". It's as simple as that. And then no one forces you to have perfect equipment in any game, especially not in a…