Account selling?

All rights and title in and to the Website, the Game, the Software and the Service, all features and content thereof (including without limitation any user accounts, titles, computer code, files, game software, client and server software, tools, patches, updates, themes, objects, characters, character names, stories, storylines, objects, content, text, dialogue, catch phrases, themes, locations, concepts, artwork, designs, graphics, pictures, video, animation, sounds, music, musical, compositions, sound recordings, audio-visual effects, information, data, documentation, , "applets", chat transcripts, character profile information, game play, and recordings ) and the selection and arrangement thereof (collectively the "Proprietary Materials") are the proprietary property of PWE or its licensors and are protected by U.S. and international copyright and other proprietary rights laws.

... You agree not to take any of the following actions: ... (m) trade, sell, auction or otherwise transfer any virtual items or goods of any nature outside the game

As iterated in the Terms of Service, all digital items and intellectual property pertaining to any games and/or service provided by Perfect World Entertainment is owned solely by Perfect World Entertainment. You have no specific rights to any of these items or characters except to use them in accordance with the rules set forth by the company. This is different than reselling the items you purchased in the boutique for in-game currency.

1. Item Selling
The selling of virtual/digital goods owned by Perfect World Entertainment for real monies is strictly forbidden except in any instance backed by the company.

2. Character Selling
Character selling is strictly forbidden. No ifs, ands, or buts about it.

3. Account Transfer
Account selling, trading, or transferring is not allowed. Basically, once you register an account, it should only be accessed by you.